You’ve made a video tour of your condo, loft or property. Now you sit back and wait for the calls to start rolling in. James Cameron may have directed your video, but it’s only as effective as the exposure you give it. Using a condo/loft buyer targeted site like CondoVideoTours allows you to draw on the site’s already high searchability, but there are ways you can still pull away from the pack.
Here are some tips on putting your video out there, making it searchable and getting that phone to ring.
• Anyone who knows much about SEO (Search Engine Optimization) will tell you to focus on the Title, Description and Keywords. Most video hosting sites, including CondoVideoTours, will have fields for that kind of metadata when you initially upload the video.
• Load these up with keywords, or words that people googling your type of video would look for. Google, among others, has a great tool for researching which words are most searchable and effective. Hint: for property videos, find a way to insert video in the title or description, even if you wouldn’t ordinarily.
• The Title is important and highly searchable, so make sure to make it very descriptive and full of searchable keywords. At the same time, though, try to keep it concise: generally 6-10 words.
• Even though you’re focused on making the text around your video as searchable as possible, don’t forget your target audience. If keywords are searchable, they’ll generally grab the audience you’re after, but still be careful not to stray to far off from being accommodating to buyers.
• Nothing ups your exposure like carpet-bombing every outlet available to you with your video. There are so many video hosting sites out there, some general like YouTube, some more focused on your target like CondoVideoTours, and most of them are free. There’s no reason not to spread your material widely.
#1 Video Directory for Condos & Townhomes
For Home Tours HousingVideoTours.com
